ABOUT ME

A POET, DREAMER AND CREATIVE SOUL
Luke AG is an award-winning poet with a distinctly political message. He uses poetry and rhyme to navigate identity, society, and the narrative of his own life. Originally from Hastings, many of his poems explore his journey from a small town to a big city, with a couple of pit stops and observations along the way.
As well as poetry, Luke is an award winning brand strategist and has worked with brands including O2, Cadbury, White Claw, Google and Canon. Since 2017, Luke has worked at VCCP in London and New York and heads up the agency's diversity and inclusion collective. Accolades include APG Silver for Twirl Orange and Campaign Faces to Watch in 2020.
Luke also has a passion for art direction and graphic design. In 2021, he has started working closely with George The Poet on social media content and visuals for shows and performances at The Barbican and Backyard Cinema.
APG Strategy awards, silver
London, 2021
Campaign Faces to Watch
UK, 2020
Stephen Lawrence Trust Changemaker
London, 2020
BBC 1Xtra Words First finalist
Manchester, 2019
Black Cultural Archive Poetry Prize
London, 2018
Creative Strategist, VCCP
August 2017 - Present
Art Direction for George The Poet
May 2021 - Present
Real Talk & Rhyme Podcast
December 2020 - Present
Mirrors, a spoken word film
March - November 2019
To Sea or Not to Sea: A Stephen Lawrence film
February - December 2019
Skills
Poetry
Brand strategy
Copywriting
Art Direction